Events Calendar - Event View

One of the biggest challenges that Coaches face is powerfully enrolling committed clients.  Did you know that the average coach has only 1 paying client a year after they’ve been certified?  Furthermore, there are countless number of talented coaches who are undercharging for their transformational work in order to get a “yes” from potential clients because they can’t enroll prospects effectively at the rate they deserve.   If you want to have a sustainable, full practice full of committed clients then it’s key to master the art of client enrollment.  Unfortunately, most enrollment methods taught by the Marketing “Gurus” don’t work well for coaches, who want to have an authentic and genuine connection with their prospects and not be too “salesy”.   Conversely, giving away free sample sessions may give the prospective client a great coaching experience but rarely leads to a powerful conversation about working together. 

Whether you have been a coach for a year or a decade, there will be great nuggets for you to learn from this presentation.  This methodology works well for both coaching and consulting services and can be used effectively with either individuals or a corporate environment.  

This presentation Getting To a Powerful “Yes” – how to enroll clients to fill your practice with ease you will learn how to:

• Create the coaching container to have deep learning and insight, and lead your prospect down a path to work with you, simultaneously
• Create your own enrollment template using our methodology and process for client enrollment conversations
• Frame your enrollment conversations to create clear expectations for the experience (no bait and switch!)
• Hold a perspective that serves your ideal outcome and serves the client
• Handle and navigate sticky issues around money
• Get to a clear and powerful “yes” or “no” (no more wishy washy-ness!)
• Incorporate the following Core Competencies:
  • Establishing Trust & Intimacy with the client
  • Coaching Presence
  • Active Listening
  • Powerful Questioning

Tara Butler Floch, CPCC, PCC is known as “The coaches’ coach”.  She has been passionately committed to helping entrepreneurs launch and grow simple, joyous, and prosperous businesses since 2000 when she founded her own consulting and coaching practice.  She has helped hundreds of clients create meaningful, sustainable, thriving businesses. As a coach herself, she witnessed many passionate and talented coaches struggle to make a great living because they didn’t know how to build a successful, consistent and sustainable practice. In 2010, this inspired her to shift her own practice from Executive Coaching and Leadership/Team Development, to helping coaches  create joyous, sustainable and scale-able businesses.  She loves that by working with professional coaches, she gets to widen her ripple effect of change in the world.

Tara is a Certified Professional Co-active Coach (CPCC) through The Coaches Training Institute (CTI) and a Professional Certified Coach (PCC) through the International Coaching Federation.   She is also a graduate of the CTI Coaching Program and CTI year long Leadership Program and assisted the Leadership Program twice with the founders of CTI.  She was certified in the Archetype Alignment Grid in 2015.  Tara has a B.A. from Kenyon College and a certification in Business from University of Washington.  She is also a contributor to the book “Fresh Start Moments” with best selling author, Bob Danzig.